Evidence-Based Strategies for Youth Vaping Prevention -SAMHSA

Despite legislation that raised the federal minimum age for the sale of tobacco products from 18 to 21, rates of vaping remain high among youth and young adults. Developing effective vaping prevention messages is key to addressing this critical public health issue. 

This interactive presentation offers evidence-based strategies to enhance the reach and impact of anti-vaping campaigns geared toward youth and young adults. It describes: 

• The use of effective platforms, themes, message framing techniques, and trusted information sources.  

• The connections between vaping and co-occurring mental disorders. 

• How to integrate mental health awareness and literacy into prevention messages.  

 The presentation also includes an interactive activity to help attendees apply strategies to real-world campaigns. 

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